Minder Memory Center is seeking a highly organized and proactive Marketing Operations & Growth Coordinator to support nationwide growth initiatives. This role involves executing marketing campaigns, managing HubSpot operations, coordinating events, and maintaining reporting across key business initiatives.
Responsibilities:
- Build, manage, and optimize HubSpot workflows and automation
- Create and maintain email campaigns and nurture sequences
- Manage contact segmentation, lists, and marketing databases
- Support lead routing and lifecycle management
- Monitor campaign performance and reporting dashboards
- Support provider, health system, and payer outreach initiatives
- Coordinate referral marketing campaigns and follow-up efforts
- Maintain partnership marketing materials and communications
- Assist with outreach tracking and campaign performance reporting
- Coordinate webinar logistics from registration through follow-up
- Manage attendee communications and reminder campaigns
- Support virtual and in-person event planning
- Track attendance, engagement, and post-event metrics
- Organize webinar recordings and educational resources
- Create and schedule content across social media platforms
- Assist with content development and campaign execution
- Coordinate monthly newsletters and email communications
- Repurpose webinar, event, and partnership content for marketing use
- Maintain and manage the marketing content calendar
- Prepare weekly and monthly marketing reports
- Track campaign performance and key growth metrics
- Monitor webinar, email, and social media performance
- Support data-driven decision making through reporting and analysis
Requirements:
- Experience with HubSpot (Marketing Hub preferred)
- Strong organizational and project management skills
- Experience with email marketing and marketing automation
- Social media management experience
- Strong written communication skills
- Ability to manage multiple projects and deadlines independently
- Healthcare or behavioral health marketing experience
- Webinar or event coordination experience
- Experience with Canva and marketing content creation
- Familiarity with AI productivity tools and marketing technology platforms