Production & Tools Manager

Maleda Tech is a global technology company seeking a Production & Tools Manager to oversee the production operations for its outbound communications team. The role involves managing a small team, leading campaign production, and acting as a liaison between stakeholders and the production team, ensuring quality and compliance in high-volume campaign launches.

Responsibilities:

• Own the production queue end to end: intake, prioritization, assignment, build, QA, and launch of campaigns across email, push, SMS, in-app, landing pages, and emerging channels
• Lead a 15-minute daily stand-up to prioritize the day's work and direct the workload of two production developers
• Serve as liaison between campaign stakeholders and the production team, translating ambiguous requests into clear, actionable production briefs
• Perform hands-on campaign production, including building audiences with SQL, building content, assembling multi-step journeys, and QA
• Set and enforce quality standards covering content accuracy, rendering, audience logic, suppression rules, and targeting
• Apply privacy and compliance rules (GDPR, CAN-SPAM, opt-in/opt-out preferences) to every send as the final gate before launch
• Forecast capacity, estimate level of effort, set realistic timelines with stakeholders, and prevent bottlenecks before they back up the queue
• Own the marketing automation platform: maintain templates and shared infrastructure, document best practices, and educate cross-functional partners on what the tools can do
• Advise stakeholders on campaign strategy and channel recommendations, suggesting more efficient or effective approaches where appropriate

Requirements:

• 8+ years of experience in marketing operations, campaign production, or digital communications, including experience leading campaigns or production workflows in a high-volume, short-timeline environment
• Hands-on experience with enterprise marketing automation platforms such as Eloqua, Salesforce Marketing Cloud, or Braze (experience with only entry-level tools like Mailchimp will not qualify)
• Working knowledge of SQL: able to read queries, understand joins and logic, edit templates, and catch errors (building from scratch is not required)
• Solid understanding of GDPR, CAN-SPAM, and opt-in/opt-out regulations as applied to campaign production
• Experience building multi-channel, multi-step journeys and automations, not just single sends
• Strong stakeholder management: able to intake requests, set expectations, and influence without direct authority
• Comfort with urgency and ambiguity, with the judgment to flex processes when needed while never skipping quality checks
• US based
• Experience with Iterable
• Experience with A/B testing frameworks and interpreting results at a working level
• Background in a regulated industry (financial services, pharma, gambling) or a tech/SaaS company
• Experience working with global teams across time zones
• Experience creating dynamic content for global, multi-language campaigns
• Advanced SQL, audience segmentation, boolean targeting logic, or suppression rule design
• Experience designing or improving production workflows, intake systems, or cross-team handoff processes