SafeBreach is a pioneer in Adversarial Exposure Validation solutions, seeking a Temporary Senior Marketing Operations Manager to maintain and enhance their marketing operations. The role involves managing HubSpot and Salesforce systems, driving marketing initiatives, and integrating AI workflows to improve efficiency.
Responsibilities:
- Help drive marketing-influenced pipeline by orchestrating and maintaining global marketing operations initiatives
- Oversee Hubspot and Salesforce use (campaign setup, database health, list uploads, inbound lead review, field clean-up, connectivity, users)
- Build and maintain marketing performance and ROI reports in Salesforce and Dreamdata spanning content, campaign results, and end-of-quarter summaries
- Manage sales automation alert workflows within ZoomInfo, Salesforce, and Hubspot
- Perform opportunity attribution clean-up and ongoing maintenance to support pipeline accuracy
- Manage database communications, including email deployments and segmentation
- Execute website updates (landing page and form creation, chatbot routing and tracking)
- Investigate the integration of AI workflows into current processes in order to reduce repetitive manual tasks
- Manage end-to-end webinar operations (pre- and post-webinar communications, setup and execution, website updates)
Requirements:
- 5+ years of experience in marketing operations in a B2B SaaS environment
- Expert-level proficiency in HubSpot (lifecycle stages, workflows, data hygiene)
- Strong Salesforce experience including (lead routing, campaign attribution, opportunity management, report building)
- Hands-on experience with WordPress (landing page creation, forms, troubleshooting)
- Deep expertise in marketing analytics and attribution models across multiple platforms (report building, data interpretations, communicating results)
- Extensive experience with HubSpot and Salesforce is required
- Experience supporting both marketing and sales teams in a B2B SaaS environment
- Experience with ZoomInfo and Dreamdata (or a similar data analytics platform)
- Familiarity with Zoom Webinar and/or ON24 for webinar operations
- Cybersecurity or start up experience is a strong plus