Vice President Product Marketing

Archer Integrated Risk Management is looking for a leader to own the Archer go-to-market story end to end. The Vice President of Product Marketing will establish the differentiation story, build messaging architecture, and lead product launches, ensuring effective sales enablement and competitive strategy.

Responsibilities:

• Own the narrative
• Build the messaging architecture
• Translate the narrative into a sales motion that wins
• Lead product launches
• Own competitive strategy and analyst relations
• Build the PMM engine
• Carry the narrative externally

Requirements:

• 12+ years in product marketing, with 3+ at the VP or Senior Director level leading a PMM function in enterprise B2B SaaS
• Domain experience in GRC, IRM, compliance, enterprise risk, or cybersecurity, with established analyst relationships at Gartner, Forrester, or IDC
• Experience building and leading PMM teams, with measurable impact on win rate, competitive performance, pipeline, and analyst placement
• Proven track record positioning enterprise software at global scale across NA, EMEA, and APJ, selling to executive buyers
• PE-backed B2B SaaS leadership experience
• Bachelor's degree required
• MBA or advanced degree preferred