Digital Marketing Account Manager

One Firefly is an award-winning marketing agency serving the residential and commercial custom integration industry. They are seeking a Digital Marketing Account Manager to build client relationships and manage integrated digital marketing campaigns, ensuring client satisfaction and effective communication.

Responsibilities:

• Prepare for, conduct, and host consistent client meetings on a weekly, monthly, and quarterly basis discussing campaign performance and strategy
• Provide direction for campaign editorial calendar to ensure production objectives are aligned with client expectations, goals, and schedule. You’ll work with the client to determine their target audience, tone, and topics for each blog
• Effectively manage client digital marketing campaigns to ensure alignment with their business objectives and goals
• Communicate regularly with clients, even outside of calls, to keep them informed on their marketing and feeling confident in their investment
• Respond promptly to client questions or concerns, ensuring exceptional service and proactive resolution of issues. We don’t mean that a response is required within five minutes of receiving an email, but we do mean keeping the client in the loop whether there is good news, bad news, or no news
• Maintain low client attrition, as measured by client downgrades and churn
• Partner with internal teams (Content Production, Project Management, Web Team, etc.) to ensure campaign deliverables meet client expectations. The goal is to foster an ongoing feedback loop for continual improvement
• Maintain strong organizational skills, ensuring all client needs are addressed promptly and effectively through project management tools
• Balance advocating for client goals with protecting internal team bandwidth by adhering to SLAs
• Actively participate in a culture of learning, adapting to new processes, tools, and marketing trends

Requirements:

• A commitment to embodying One Firefly's core values: Own It, Embrace Innovation, Grow Together, Bring Good Vibes, and Speak Up
• Honor and Respect: A mindset of kindness and professionalism, treating client businesses and internal colleagues with care and understanding
• Impeccable Communication: A proactive approach to communication, ensuring clarity, consistency, and follow-through in every interaction
• Attentiveness: Meticulous attention to detail, staying informed on client accounts and all active services
• Discipline and Humility: An ability to acknowledge mistakes, learn from them, and adapt for continuous improvement
• At least five years of experience managing a book of accounts in a marketing setting
• Comfortable working remotely
• Knowledge of how to use and interpret data from multiple platforms is a must. We specifically like to see experience in GA4 and Google Search Console
• Comfortable on frequent video conference calls throughout the week (external/internal)
• Bachelor's Degree strongly preferred
• Experience in technology/consumer electronics/home automation industries is a plus
• Experience in inside sales role is a plus
• Familiarity with SEO, social media (organic/paid), blogging, and organic/paid search