Marketing Campaign Manager

Consolidated Communications is a private equity-backed company focused on deploying fiber internet services. The Marketing Campaign Manager will plan and execute integrated marketing campaigns to support customer acquisition and revenue growth, collaborating with various teams to ensure seamless delivery across channels.

Responsibilities:

• Support the development and execution of integrated marketing campaigns aligned to business objectives, with a focus on customer acquisition and revenue growth
• Translate marketing strategies into clear campaign plans, timelines, and deliverables across digital and offline channels
• Lead end-to-end campaign execution, ensuring all components are delivered accurately and on time
• Maintain campaign calendars and coordinate launch timing to ensure a cohesive market presence
• Coordinate campaign execution across digital, direct mail, and offline channels including print, radio, out-of-home, and other media
• Manage organic social strategy, content calendar, and delivery
• Ensure consistency of messaging, offers, and creative across all campaign touchpoints
• Partner with media, creative, and analytics teams to align execution with overall marketing strategy
• Lead hands-on direct mail strategy and campaign execution, including audience selection, list coordination, production timelines, offer development, and vendor management
• Oversee print and distribution processes to ensure accurate targeting and in-home delivery timing
• Support execution of offline marketing tactics in alignment with campaign plans
• Oversee trafficking of campaign assets across channels, ensuring correct formats, placements, and timing
• Manage asset workflows, approvals, and version control to maintain accuracy and compliance with brand and legal standards
• Maintain clear visibility into campaign status, deliverables, and dependencies
• Support development and execution of promotional campaigns, ensuring accurate setup and alignment of offers across marketing communications channels
• Maintain advertising promotional calendars and coordinate timing to maximize impact and avoid overlap or gaps
• Lead budget tracking and campaign forecasting across programs and vendors, owning invoice management and ensuring accurate, timely financial oversight of all campaign expenditures
• Partner with internal teams and agencies to ensure efficient use of resources and alignment with priorities
• Monitor campaign performance and key metrics to ensure programs are executing as planned
• Partner with analytics teams to evaluate results and identify opportunities to optimize future campaigns
• Support development of reporting and campaign recaps to inform ongoing strategy
• Partner closely with the Integrated Marketing Communications Manager and collaborate with growth and product teams to align campaigns with business priorities and go-to-market initiatives
• Coordinate with stakeholders across marketing, product, sales, and operations to ensure seamless delivery
• Work with agency partners and vendors to deliver high-quality, on-time execution
• Support implementation of new products, pricing, and marketing initiatives across channels

Requirements:

• Hands-on experience developing and managing direct mail strategies and campaigns end-to-end, including audience targeting, list management, production, and in-market execution
• Proven experience developing and managing campaign budgets, including forecasting, expense tracking, and invoice management across multiple programs and vendors
• 8–10 years of experience in integrated marketing, campaign management, or project management roles
• Proven experience managing multi-channel marketing campaigns across digital, offline and organic social
• Strong understanding of marketing planning and campaign execution processes
• Strong project management skills with the ability to manage multiple priorities and deadlines
• Strong analytical skills with the ability to interpret performance data and support optimization efforts
• Excellent communication and collaboration skills across cross-functional teams
• Ability to work in a fast-paced, growth-oriented environment
• Four-year degree in Marketing, Business Administration, or a related field or equivalent experience
• Experience in telecom, subscription-based, or performance marketing environments