Avenue Code is seeking a self-driven, highly entrepreneurial engineer to fill the role of Senior Software Engineer & Technical Lead. This position involves driving the creation of a programmatic content management platform for modern sports venues, overseeing the technical vision and execution from architecture to production deployment.
Responsibilities:
- Own the technical vision and execution end-to-end for the full platform stack, from initial architecture through production deployment
- Design and document foundational decisions on frameworks, data models, real-time event handling, and ad bidding infrastructure
- Lead AV integration by mapping the integration surface across proprietary hardware and building the connectors that pipe CMS content and ad creative to live venue displays
- Implement a real-time ad marketplace with a bidding layer that matches brand demand to display inventory with sub-second delivery during live events
- Ship the core software MVP to internal test venues in Q4 2026, followed by paying pilot schools in Q1 2027
- Partner closely with hardware and brand demand stakeholders, scoping and leading strategic FDE engagements
- Drive hiring and team-building as the studio scales, helping recruit, vet, and mentor the engineers who join after you while shaping the long-term engineering DNA of the studio
Requirements:
- You have a strong ownership mentality, sound technical judgment, and value a track record of shipping products far more than traditional credentials or pedigree
- 8+ years of software engineering experience, with at least 3 years in a technical lead or principal engineer capacity
- Strong full-stack fluency, including backend services, APIs, and enough front-end capability to own scoreboard UIs and ops dashboards end-to-end
- Hands-on real-time systems experience using WebSockets, event streams, or live data pipelines under latency constraints (e.g., live game environments, trading, media delivery)
- Demonstrated ability to build and ship greenfield products, taking systems from zero architecture to production more than once
- Hardware/integration experience, successfully connecting cloud software to physical devices, display controllers, or proprietary vendor APIs
- Comfort operating in extreme ambiguity in an early-stage context where requirements evolve, stakeholders are non-technical, and you are setting the standards
- Ability to work independently and comfortably operate as the sole engineer in a fast-moving startup environment
- Background in sports technology, digital signage, AV systems, or broadcast/live event infrastructure
- Experience with programmatic advertising, ad servers, or real-time bidding systems (even lightweight or bespoke implementations)
- Previous experience working inside a Palantir-style FDE or embedded consulting model, where you lived with the client and owned the outcome rather than just delivering specs
- Entrepreneurial background as a founder, early employee, or independent studio operator where you carried both technical and product responsibility