Campaign Marketing Manager

HSO is a company focused on Professional Services, seeking a Campaign Marketing Manager to support integrated marketing campaigns across various channels. The role involves executing digital events, managing timelines, coordinating with stakeholders, and optimizing campaign performance.

Responsibilities:

• Support the execution of integrated marketing campaigns across webinars, in-person events, and digital programs for HSO’s Professional Services industries
• Work closely with the Director of Marketing to bring campaign plans to life by supporting execution, content development, and coordination across channels, ensuring every program is executed at a high standard and contributes to pipeline
• Work in a hands-on role and organized, creative, and comfortable managing multiple moving pieces
• Own end-to-end execution of select digital events, including setup, coordination, promotion, and follow-up
• Manage timelines, dependencies, and deliverables with a high level of accuracy and accountability
• Coordinate across internal stakeholders (BDMs, Sales, SMEs), external vendors, and freelancers
• Execute campaign components including emails, landing pages, paid support, and nurture flows
• Support in-person events including logistics, outreach, and post-event follow-up
• Write and build high-performing email campaigns, nurture sequences, and LinkedIn content
• Support development of blogs, landing pages, demo videos, case studies, and other campaign assets
• Translate SME input into clear, compelling presentation decks and campaign assets
• Support video content creation (editing or coordinating production) for campaigns and follow-up
• Track campaign performance (registrations, attendance, engagement, pipeline contribution)
• Continuously optimize email performance (subject lines, messaging, cadence, A/B testing)
• Proactively identify and resolve issues related to email deliverability, list health, and campaign setup
• Build and QA campaigns in CRM/marketing automation tools
• Work closely with cross-functional teams to support segmentation, campaign execution, and performance tracking

Requirements:

• Associate's degree in Marketing, Business Administration, or related field
• 5-7 years of experience in B2B marketing, campaign execution, or demand generation
• Exceptionally detail-oriented
• Proven ability to manage multiple campaigns and deadlines without dropping the ball
• Strong writing skills across email, social, and basic long-form content
• Creativity and ability to think outside the box
• Hands-on experience building and optimizing email campaigns (including deliverability fundamentals)
• Experience with CRM and marketing automation tools (Dynamics 365 CE/CRM preferred but not required)
• Strong collaborator who can take direction and execute independently
• Experience marketing to or within the professional services industry and/or with another Microsoft Partner is a plus