Sr Manager, Marketing and Operations

Cribl is a company building the telemetry infrastructure for the AI era, partnering with major enterprises to manage and analyze telemetry. They are seeking a Senior Manager, Marketing Operations to lead the Marketing Operations team, improve processes, and ensure efficient execution across various departments.

Responsibilities:

• Lead and coach an existing Marketing Operations team with a strong emphasis on cross-training and bench-building
• Reduce single-threaded ownership by ensuring key capabilities are documented, shared, and supportable by multiple team members
• Create repeatable playbooks, QA checklists, SOPs, and training paths that strengthen execution quality and onboarding
• Provide hands-on coaching in core operating areas including campaign operations, lead lifecycle, routing, dashboards, attribution, and workflow automation
• Improve how Marketing Operations supports internal stakeholders through better intake, prioritization, SLAs, and forward-looking capacity planning
• Identify gaps, bottlenecks, and failure points in current processes and implement scalable fixes
• Establish a more proactive operating rhythm with marketing leaders by surfacing risks, opportunities, and performance patterns before they become issues
• Drive rigor in campaign execution, lead management, handoffs, and data quality so the team can support the business with greater consistency and confidence
• Own and improve critical marketing operations workflows across Salesforce, Marketo, and adjacent GTM systems
• Partner with RevOps, EntApps, and Analytics on routing, lifecycle logic, attribution, reporting, and system design
• Support and optimize attribution and performance reporting workflows, with experience in platforms such as HockeyStack and similar attribution/reporting solutions while remaining platform-agnostic in approach
• Help evaluate, implement, and operationalize workflow and automation solutions that improve team efficiency and scalability
• We are a remote-first company and work happens across many time-zones – you may be required to occasionally perform duties outside your standard working hours

Requirements:

• 6+ years of experience in Marketing Operations, Revenue Operations, GTM systems, or related business systems roles
• 2+ years of people management, team leadership, or strong player-coach experience in a high-growth environment
• Deep hands-on experience with Salesforce and Marketo
• Strong working knowledge of lead management, lifecycle design, routing, campaign operations, segmentation, and data hygiene
• Experience with attribution and performance measurement, including platforms such as HockeyStack, Bizible, or similar tools
• Experience building or improving processes, documentation, and operational frameworks that scale execution across teams
• Strong analytical and problem-solving skills, with the ability to translate business needs into clear operational solutions
• Strong communication skills and the ability to work effectively with technical and non-technical stakeholders
• Experience with attribution, BI, or reporting environments such as HockeyStack, Omni, Looker, Tableau, or similar platforms
• Experience supporting SDR or broader GTM workflows in partnership with Sales and RevOps
• Experience with workflow automation, integration tooling, or low-code/no-code orchestration
• Experience in a B2B SaaS environment
• Experience applying AI tools, AI-assisted workflows, and automation thoughtfully in business operations
• Ability to identify where AI can improve speed, quality, scale, or insight while maintaining process rigor, data quality, and appropriate human oversight