Merkle ScienceRemote
Product Marketing Manager (New York)
United States of America
Full Time
1 week ago
Visa Sponsor
Key skills
MarketingProduct ManagementBlockchainComplianceFinanceQuantitative AnalysisDashboard DevelopmentReporting ToolsStakeholder ManagementProject ManagementGoCommunicationProblem SolvingSales
About this role
Merkle Science is a company that provides blockchain transaction monitoring and intelligence solutions. They are seeking a Product Marketing Manager to establish the company as a thought leader in the US market, support the sales team in meeting revenue targets, and lead the strategy for market expansion.
Responsibilities:
- Key objectives include establishing Merkle Science as a thought leader in the US market and enabling the sales team to meet revenue targets
- Working closely with the sales team to identify core value proposition and differentiators and creating a strategy to communicate it at scale to potential customers
- Lead strategy for US market expansion by building on product messaging to set new products apart from others in the market to give Merkle a unique selling point
- Work across multiple channels to communicate Merkle Science’s value proposition and differentiators in the competitive market
- Create sales tools and content such as case studies, videos, website copy and blog posts
- Collaborate with cross-functional teams for market research, user testing and interviews to discover market opportunities
- Coordinate closely with product management and engineering teams to determine product roadmap and establish go-to-market strategy for products
- Establish and iterate on go-to-market strategy to reach revenue targets
- Will manage his/her own team of designers and marketers
Requirements:
- Fluent in English
- At least 2-4 years of prior marketing / product experience
- Experience in analytical problem solving and quantitative analysis, including development of dashboards and reporting tools
- Ability to lead analyses, track metrics, build strategic insights and find creative ways to optimize performance
- Ability to work in a fast-changing, cross-functional environment, while maintaining an entrepreneurial approach and building rapport with ease
- Ability to take complex topics and create compelling narratives for different audiences
- Excellent project management and stakeholder management skills
- Excellent spoken, written, and presentation communication skills
- Prior startup experience or experience at a boutique firm is a big plus
- Previous compliance/finance/blockchain experience is a big plus