Senior Marketing Innovation Manager, Supplement

ReviveRX is a leader in regenerative and preventive medicine, empowering patients through data-driven, personalized care. The Senior Marketing Innovation Manager will lead brand management, driving innovation, and shaping the long-term vision while optimizing brand performance and executing strategic growth plans.

Responsibilities:

• Lead the development and execution of the brand’s strategic growth plan, including brand positioning, portfolio strategy, and financial targets
• Manage the brand P&L and optimize spend for maximum ROI
• Own brand performance metrics including revenue, profit, share, and brand health and recommend actions to close gaps
• Manage the product assortments and lifecycle from innovation to discontinuation
• Own the innovation pipeline: identify whitespace opportunities, lead concept development, validate consumer insights, and guide new product launches from idea through commercialization
• Collaborate with the Integrated Marketing Communications team to bring the brand strategy to life through high-impact campaigns and storytelling
• Champion the consumer's voice across all touchpoints, ensuring consistency with brand values and identity

Requirements:

• Bachelor's degree in Marketing, Business, or related field
• 7–10 years of progressive brand management experience in CPG, with proven success in innovation and business leadership
• Strong financial acumen and P&L management experience
• Exceptional leadership, collaboration, and communication skills