DoiT is a global technology company that works with cloud-driven organizations to leverage the cloud to drive business growth and innovation. They are seeking a Senior Product Marketing Manager to own the narrative for their platform portfolio, focusing on Kubernetes optimization and data platforms. This role involves strategic positioning, content creation, and external evangelism to shape how enterprises view cloud platform optimization.
Responsibilities:
- Define and broadly communicate DoiT's point of view on platform optimization across Kubernetes and emerging data platforms, grounded in real-world operational experience
- Create and maintain the canonical narratives, mental models, and technical framing of the problem space and its associated solutions that internal teams use as a source of truth. Nothing ships from PMM for Platform that doesn't trace back to your source-of-truth docs
- Ensure the story remains coherent and consistent across products, use cases, and customer segments as the platform evolves
- Work directly with the VP of Product as the primary marketing interface for the Platform business unit. When multiple features, capabilities, or integrations ship in a quarter, decide which ones matter to the market and deserve PMM investment. Filter noise for the organization
- Translate product roadmap into market narrative, connecting what we're building to why buyers should care
- Develop high-quality content such as webinars, technical talks, blogs, and whitepapers that educate the market and shape demand
- Speak publicly at conferences, industry events, and community forums, representing DoiT as a trusted authority
- Engage with practitioner and open source communities to stay close to how platforms are actually built and operated
- Build and deliver live demos, walkthroughs, and reference architectures that demonstrate how optimization works in real environments
- Own the living competitive view for the Platform business unit. Not just battle cards, but the ongoing judgment of where we win, where we lose, and what to do about it
- Own executive-level positioning and objection handling in complex or strategic conversations
- Speak regularly with customers and prospects to understand pain points, objections, and emerging patterns across industries
- Help define and refine ICPs and problem domains, including how different industries approach automation, risk, and control
- Synthesize insights into clear, actionable input for Product and leadership to influence roadmap and strategic direction
- Challenge short-term or misleading narratives when they undermine long-term category leadership and trust
Requirements:
- Senior product marketing experience. You've owned positioning and go-to-market strategy end-to-end for a technical product sold to platform engineering, DevOps, or SRE buyers. Not contributed to it. Owned it
- Hands-on experience with Kubernetes and modern cloud platforms, with the ability to reason about automation, performance, and operational tradeoffs at a systems level
- Familiarity with data platforms such as Snowflake, Databricks, or similar technologies, and an understanding of why optimization becomes critical as these platforms scale
- Experience building, operating, or deeply engaging with real-world platform systems
- Strong technical intuition and comfort explaining complex architectures clearly to senior engineers, platform leaders, and executives
- A clear, opinionated point of view and the confidence to express it publicly and internally
- Excellent written and verbal communication skills across technical and executive audiences
- Comfort operating with ambiguity, agency, and influence without relying on formal authority