Stord is The Consumer Experience Company, focusing on enhancing checkout experiences for leading brands. They are seeking a high-impact Director of Product Marketing to build and elevate their Product Marketing function, define product positioning, and shape go-to-market strategies while collaborating closely with executive stakeholders.
Responsibilities:
- Build and lead core product positioning and messaging that clearly differentiates Stord across enterprise logistics, fulfillment, and supply chain technology
- Own and evolve go-to-market strategy for product launches, vertical plays, and key strategic initiatives
- Serve as a trusted GTM advisor to senior leadership—bringing strong perspective on what will and won’t land in market, and when to refine or reframe direction
- Partner tightly with Product Management and Revenue leadership to translate roadmap and customer insights into clear, actionable GTM narratives
- Drive sales and customer success enablement, ensuring teams have the tools, narratives, and competitive clarity to win in-market
- Establish feedback loops between customers, Product, and Revenue teams to continuously refine positioning and product-market fit signals
- Act as both strategist and executor—comfortable operating at the 30,000-foot level while still getting into the details when needed (writing, decks, messaging, etc.)
Requirements:
- 7+ years of experience in Product Marketing or GTM roles within B2B SaaS, logistics, supply chain, or similarly complex enterprise environments
- Proven ability to own and drive GTM strategy end-to-end, not just support execution
- Strong executive presence with the ability to confidently challenge ideas, influence senior stakeholders, and act as a strategic advisor
- Hands-on operator mindset—you're equally comfortable in a board-level narrative discussion and writing the messaging yourself
- Deep experience translating technical or operational products into compelling, differentiated customer narratives
- Strong commercial orientation with clear understanding of how PMM drives pipeline, adoption, and revenue outcomes
- Experience working in fast-moving, high-growth environments where prioritization, ambiguity, and pace are the norm
- Background in logistics, supply chain, or operational SaaS (e.g., Flexport, ShipBob, Radial, Geodis, etc.)
- Experience in companies that have scaled significantly or gone through major growth inflection points (IPO, hypergrowth, or category expansion)
- Exposure to IPO-track or late-stage scaling environments where rigor, narrative discipline, and executive alignment are critical
- Experience building or scaling a PMM function from earlier stages