Product Marketing Director, Fundraising Strategy (UAFP)

Stand Together is a philanthropic community focused on addressing America's biggest challenges through strategic partnerships and funding. The Product Marketing Director will lead innovative fundraising campaigns aimed at unifying various stakeholders to inspire contributions and strengthen the American spirit, leveraging expertise in movement-scale fundraising and cross-sector partnerships.

Responsibilities:

• Lead end-to-end fundraising campaign strategy. Drive the full lifecycle of fundraising campaigns—from narrative development and value proposition design to donor segmentation, channel strategy, and execution—ensuring alignment with movement strategies
• Build and scale a durable, multi-channel fundraising pipeline. Develop and optimize a diversified funding pipeline across high-net-worth individuals, foundations, and corporate partners; apply demand generation and segmentation strategies to drive qualified engagement and maximize conversion
• Translate movement strategy into compelling cases for support. Craft clear, inspiring fundraising narratives that connect donor investment to large-scale cultural impact—linking storytelling, partnerships, and participation to measurable outcomes (reach, engagement, contribution)
• Drive cross-sector partnership fundraising strategies. Collaborate with corporate partners, cultural institutions, and nonprofit organizations to align funding with activation—securing both financial investment and participation in the broader movement ecosystem
• Enable fundraising across a complex, integrated ecosystem. Partner with marketing, product, partnerships, and frontline fundraising teams to ensure consistent messaging, effective enablement tools, and seamless execution across campaigns, platforms, and activations
• Leverage data and insights to optimize performance. Design and implement performance frameworks and dashboards to track pipeline health, campaign effectiveness, and ROI; continuously refine strategies based on data and experimentation
• Partner with senior leadership on strategic growth. Support long-term planning, resource allocation, and investment prioritization to scale fundraising efforts in alignment with ambitious national goals

Requirements:

• Experience working with C-suite and other executives; client facing experience preferred
• Strategic thinking; ability to see the big picture and tie together moving constituent parts. Ability to operate across interconnected efforts—including campaigns, partnerships, and digital platforms—while maintaining clarity on priorities and outcomes
• 10+ years of career experience, with experience leading high-value fundraising campaigns, large-scale product marketing initiatives, or complex go-to-market strategies, with a track record of driving significant revenue growth preferred
• Ability to translate complex strategies into compelling, people-centered cases for support that inspire action and align diverse stakeholders around a shared vision
• Proven ability to build and manage sophisticated pipelines using segmentation, targeting, and donor engagement strategies to accelerate acquisition and conversion
• Demonstrated success working with foundations, high-net-worth donors, and/or corporate leaders to structure partnerships that combine funding with strategic activation preferred
• Entrepreneurial mindset with experience building and scaling new initiatives in fast-paced environments, with a bias toward action, experimentation, and continuous improvement
• Ability to align cross-functional teams and stakeholders around shared goals, ensuring coordinated execution across a matrixed organization
• Strong analytical orientation with experience using metrics to guide strategy, measure success, and optimize performance
• Enthusiasm to contribute to Stand Together's vision and principled approach to solving problems, and a commitment to stewarding our culture, which champions values including transformation and innovation, entrepreneurialism, humility, and respect
• Client facing experience preferred
• Track record of driving significant revenue growth preferred
• Familiarity with media, storytelling, or cultural campaigns and how large-scale campaigns or activations can drive engagement and behavior change