Cypress HCM is seeking a Product Marketing Manager for the Acrobat GTM team. This role involves supporting the execution of channel promotions, managing enablement materials, and coordinating go-to-market strategies to ensure successful offer launches.
Responsibilities:
- Support the tactical execution of channel promotions, including launch readiness, updates, and ongoing maintenance
- Serve as a first line of support for questions related to promotions and pricing, triaging and resolving issues where possible and escalating when needed
- Help manage and validate price lists, promo details, eligibility rules, and FAQs, flagging discrepancies or gaps
- Track changes to offers, pricing, and terms, and ensure downstream materials reflect the latest guidance
- Support the creation, upkeep, and distribution of partner-facing and CAM-facing enablement materials including FAQs, one-pagers, slides, and playbooks
- Ensure enablement content is accurate, current, on-message, and easy to use, especially when promotions or pricing change
- Help coordinate enablement updates across channels including localization, partner portal updates, and field communications
- Coordinate closely with Offer COE and Pricing Operations teams to ensure PARs are reviewed, submitted, and approved on time, enabling smooth go-to-market execution
- Own cross-functional alignment on offer launch readiness, ensuring key operational dependencies including pricing, systems, approvals, and enablement are identified and tracked
Requirements:
- Bachelor's degree required
- Strong commercial approach with proven ability to drive business success through partner or ecosystem models
- Experience working across complex cross-functional environments
- Ability to influence sales, product, and executive stakeholders
- Strong experience working in channel organizations, partner ecosystems, ISVs, or reseller environments
- Data-driven mindset with ability to translate insights into action
- Comfortable operating in fast-paced environments balancing strategy and execution
- Background in enterprise technology, SaaS platforms, cloud ecosystems, or marketplaces strongly preferred