Sales Development Representative

R.O. Writer is a market-leading shop management system used in automotive repair locations across the US and Canada, and they are seeking a motivated Sales Development Representative to join their sales team. The role involves qualifying inbound leads, building an outbound pipeline through proactive prospecting, and booking demos for Account Executives and Solutions Specialists, with a focus on developing SDRs into full-cycle salespeople.

Responsibilities:

• Qualifying inbound leads and following up quickly to keep the pipeline moving
• Prospecting and cold calling to build net-new and back-to-base pipeline
• Booking demos for the AE and Solutions Specialist team
• Learning the product and the industry so you can have real conversations with customers
• Staying flexible: our team is growing and evolving, and there’s opportunity to step into full-cycle sales responsibilities as you develop
• Keeping your CRM up to date and tracking your activity with discipline

Requirements:

• A hunger to build a sales career — this is a role for someone who wants to grow, not coast
• Confidence on the phone and comfort making outbound calls
• Strong communication skills — you can hold a conversation and know how to connect
• Resilience: you can handle rejection and come back swinging
• Self-motivation and the drive to thrive in a results-oriented environment
• Some customer-facing or sales experience is a plus — but if you've worked in a restaurant, a dealership, retail, or anywhere you've had to read people and get things done, we want to hear from you
• A genuine interest in automotive — it's a real differentiator here
• Experience in the automotive repair or dealership space
• A genuine love of cars and the automotive world