Lead qualification of inbound demand by engaging prospects, identifying needs, and assessing sales readiness across multiple channels
Execute targeted outbound campaigns aligned to priority segments using coordinated email, phone, and digital outreach
Ensure high-quality handoff of qualified opportunities by capturing and documenting critical prospect insights
Oversee accurate tracking of lead activity, engagement, and progression within CRM systems such as Salesforce
Drive timely follow-up on marketing-generated leads in line with qualification standards and service level expectations
Provide structured feedback to sales and marketing on campaign effectiveness, buyer pain points, and market dynamics
Deliver against defined performance metrics including qualification volume, conversion rates, and pipeline contribution
Maintain strong knowledge of GE HealthCare offerings, competitive landscape, and industry trends

Bachelor’s degree in Business, Communications, or related field, or equivalent experience
Early career experience in sales development, lead generation, or customer engagement, ideally within healthcare or a related industry
Strong communication and stakeholder engagement skills across phone, email, and digital channels
Experience working with platforms like Salesforce, Gong and Genesys
Self-directed with the ability to prioritize, execute, and collaborate in a performance-driven environment

Sales Development Specialist

Key skills