Acadium is a company dedicated to making education accessible and providing real work experience through its apprenticeship marketplace. They are seeking a proactive and creative Growth Marketing Apprentice to support various marketing initiatives, focusing on improving online presence and generating leads for leadership-focused services and programs.
Responsibilities:
- Rework and optimize a Squarespace website based on SEO agency recommendations, including website content updates, site structure improvements, and user journey optimization
- Plan and execute a consistent marketing schedule across LinkedIn content, Email newsletters and Outreach campaigns, Research keynote speaking opportunities
- Support outreach campaigns and lead generation efforts for speaking engagements and leadership consulting
- Assist in refining brand messaging, positioning, and marketing strategy
- Help develop new marketing collateral based on leadership frameworks and teaching materials
- Test and suggest new marketing ideas, campaigns, and growth strategies
Requirements:
- Exposure to content marketing, SEO, and Squarespace
- Strong written communication and organizational skills
- Comfortable working independently and managing tasks proactively
- Curious, ideas-driven, and willing to experiment with new approaches
- Interest in personal branding, leadership, consulting, or speaking engagements is a plus
- Familiarity with LinkedIn marketing, email marketing tools, and outreach campaigns