Product Marketing Manager – HPE Alletra Storage

Hewlett Packard Enterprise is the global edge-to-cloud company advancing the way people live and work. As Product Marketing Manager for HPE Alletra Storage, you will own the product positioning and messaging, ensuring it resonates with both technical buyers and executive decision-makers while leading product launches and enabling sales teams.

Responsibilities:

• Own positioning and messaging for HPE Alletra Storage MP X10000 across core workloads including analytics and modern data protection
• Translate platform capabilities into clear customer outcomes, differentiated value, and competitive advantage
• Maintain and evolve messaging frameworks that reflect real-world use cases and buyer priorities
• Lead product launches, updates, and GTM readiness for X10000, ensuring clear, consistent messaging across all channels
• Partner with demand, digital, and content teams to activate campaigns and assets that drive awareness and pipeline
• Ensure sales motions are grounded in strong product narratives and aligned to buyer journeys
• Equip global sales and channel teams with clear, confident messaging, talk tracks, and tools that improve win rates
• Support deal cycles with targeted positioning, competitive differentiation, and customer-facing materials
• Act as a bridge between product, marketing, and field teams to ensure alignment and clarity
• Partner with Data Fabric, AI, and hybrid cloud PMMs to integrate X10000 into broader narratives without losing product clarity
• Work closely with the data protection product marketing team to align positioning, use cases, and joint sales motions, ensuring a cohesive story across primary storage, protection, and recovery
• Support analyst relations and press engagement with product-level insights and positioning
• Act as a subject-matter expert on X10000, representing the product internally and externally

Requirements:

• Bachelor's degree in Marketing, Engineering, Computer Science, or related field; MBA preferred
• 6–8+ years in product marketing across enterprise infrastructure, storage, data platforms, or cloud
• Proven track record building differentiated narratives and high-impact content
• Experience positioning complex solutions in competitive, fast-evolving markets
• Strong understanding of object storage, analytics workloads, and modern data protection architectures
• Ability to translate deep technical capabilities into clear, differentiated market positioning
• Strong storytelling and communication skills, including executive presentations
• Ability to drive clarity and alignment across cross-functional teams
• Analytical mindset with comfort using data to inform positioning and GTM decisions
• MBA preferred