Channel Marketing Manager, NorAm

Keeper Security is one of the fastest-growing cybersecurity software companies, and they are seeking a talented Channel Marketing Manager to expand and deepen their channel reseller and distribution partner network. The role involves executing integrated marketing plans, collaborating with the sales team, and supporting partner enablement initiatives.

Responsibilities:

• Support the execution of integrated marketing plans to drive demand generation, partner enablement, partner pipeline and revenue growth across Keeper’s channel partner ecosystem
• Collaborate with the channel sales team to implement co-branded campaigns with resellers, distributors and strategic alliances
• Coordinate the creation and distribution of partner marketing assets, including datasheets, email templates, battlecards and campaign kits
• Work closely with the Global Channel Event Marketing Specialist to plan and execute joint events, webinars and industry summits with partners
• Assist with the administration of Keeper’s partner portal and ensure content is up-to-date, accessible and aligned with go-to-market priorities
• Track and report on campaign performance metrics, partner engagement and ROI to inform future strategy and optimization
• Liaise with internal teams (product marketing, digital, creative, sales) to tailor messaging and assets for the channel audience
• Help onboard new partners by supporting enablement initiatives such as welcome kits, training materials and joint launch announcements
• Ensure alignment with channel sales managers to support quarterly goals and provide tactical marketing support as needed
• Maintain a calendar of channel marketing activities and ensure timely execution of deliverables
• Monitor industry trends, competitive activity and partner feedback to continuously refine Keeper’s channel marketing approach
• Ability to travel to and from customer meetings (locally and nationally) and rent and/or operate a vehicle on behalf of the company

Requirements:

• 3+ years of experience in B2B marketing with at least 2 years focused on channel, partner or field marketing
• Experience supporting go-to-market strategies through channel ecosystems, including resellers, distributors and technology alliances
• Familiarity with marketing automation platforms, CRM systems and partner portals (e.g. Salesforce, HubSpot, Magentrix)
• Strong project management skills with the ability to handle multiple campaigns, deadlines and stakeholders simultaneously
• Excellent written and verbal communication skills with the ability to build and maintain strong partner relationships
• Ability to collaborate cross-functionally with marketing, sales, product and partner teams
• Ability to work in a fast-moving environment and quickly adapt to changes
• Analytical thinker with experience reporting on campaign performance, partner engagement and ROI
• Proactive and self-motivated with a strong sense of ownership and execution
• Ability to travel to and from customer meetings (locally and nationally) and rent and/or operate a vehicle on behalf of the company
• Experience in cybersecurity, SaaS or technology sectors is preferred
• Willingness to travel approximately 20-25% of the time for partner events, industry conferences and summits