Brother USA is a leading provider of home and office equipment, and they are seeking a Manager for Major Account Sales in the Business-to-Business sector. The role involves managing and executing the overall go-to-market strategy for the Home Appliance Division, building relationships with high-touch end user accounts, and collaborating with sales and marketing teams to drive sales growth.
Responsibilities:
- Manage and execute the overall B2B go to market strategy
- Manage the new HAD B2B business for Brother PR products by building, nurturing, and cultivating relationships and opportunities with high-touch end user accounts in the United States
- Work collaboratively across the organization to develop and execute programs and strategies that drive sales
- Manage all sales-related activities of Brother PR series products within the United States for the HAD Commercial Industrial Vertical (CIV) market
- Manage and execute joint sales plans with multiple independent dealers and channel partners
- Lead the development of target account list
- Prospect and directly engage with end-user customers to identify short-term and long-term opportunities, developing a pipeline leading to sales closure and revenue results
- Generate sales leads by cold calling, attending trade shows, networking, hosting virtual or in-person events, and collaborating with other Brother employees
- Monitor sales activity and adjust as needed to re-focus selling strategy and obtain sales quota
- Achieve monthly, quarterly, and annual sales objectives as defined by HAD leadership
- Exhibit accountability, authenticity, boldness, and chase excellence
- Fully utilize CRM and planning tools
- Produce accurate monthly reporting
- Continuously monitor, analyze, and report competitor’s products, programs, and pricing
- Establish regular touch base meetings with key stakeholders within Brother
Requirements:
- Bachelor's Degree (or equivalent experience) Marketing, Communications, or related field preferred
- Minimum 7 years experience in 'hunter' sales role with demonstrated results in creating new opportunities and expanding existing opportunities in large corporation; Experience working with and selling through channel partners
- Minimum 3 years end-user sales experience; Experience using a CRM system for tracking/updating leads and account information
- Knowledge of Microsoft Office (Word, Excel, PowerPoint, & Outlook)
- Knowledge of CRM systems (Salesforce preferred)
- Ability to manage multiple projects and deadlines
- Strong communication skills (verbal & written)
- Strong influence and negotiation skills
- Ability to build trusted relationships with internal / external stakeholders
- Ability to maintain a positive outlook & proactive attitude
- Ability to adapt