Own the commercial strategy and revenue delivery across the DAS Portfolio, including Digital Accountancy Show UK, Digital Finance Show UK and Digital Accountancy Show USA.
Lead, coach and develop a high-performing sales team using a consultative, data-driven approach.
Drive exhibitor acquisition, retention and sponsorship growth while developing long-term strategic partnerships.
Personally manage key strategic accounts and secure high-value commercial opportunities.
Work closely with the Portfolio Director and wider leadership team to identify new market opportunities and support the continued international growth of the portfolio.
Act as a visible ambassador for the DAS Portfolio, building relationships with senior decision-makers, technology providers, industry bodies and strategic partners across the UK and internationally.

5–10+ years' experience in B2B sales management, ideally within exhibitions, media or technology-focused events.
Proven experience leading successful sales teams while maintaining your own personal sales target.
A track record of consistently exceeding revenue targets across exhibition sales, sponsorship and commercial partnerships.
Strong new business development and key account management experience, with confidence selling to C-level executives and senior decision-makers.
Excellent commercial judgement with the ability to translate business objectives into clear sales strategies.
Outstanding communication, presentation and negotiation skills.
A data-driven approach to forecasting, pipeline management and territory planning.
Experience using CRM systems to manage opportunities and performance.
Willingness to travel within the UK and internationally.
A genuine interest in business technology, AI, automation and the evolving accounting and finance sectors.

Head of Sales

Key skills