Role Overview
We are seeking an enthusiastic and resourceful Visual Merchandising Communications Coordinator to join us on our exciting journey to improve our instore retail experience...
- Work with the Commercial Visual Manager to create the current and future VM strategies
- Use feedback and learnings from previous seasons to propose new ideas to continue to improve sales density and the customer shopping experience in store
- Bring creative ideas to the table, with awareness of competitor activity and market trends
- Train and roll out these strategies through the use of communications with the wider VM team and store guidelines
- Drive overall communication with the Field and Regional VM teams
- Conduct regular meetings and catch ups with the Field and Regional VM teams ensuring the teams have all required information to implement guidelines and campaigns in store
- Collate feedback from guideline and campaign implementation to feed into future strategies and communications
- Actively feed into Print briefing meetings to ensure all required POS is created for instore promotions
- Understand the promotional strategy and identify commercial ways to engage our customers in the most effective way
- Review weekly promotional guidelines in store promotions
- Actively feed into Campaign planning – driving the VM strategy and ensuring everything is included that is required to deliver it
- Manage the VM critical path for the campaign launch ensuring each step is delivered on time
- Work cross functionally to ensure delivery of the campaign is achievable and manageable for stores
- Ensure guidelines and communication is regionally specific and clear and concise for stores to deliver great implementation
- Work collaboratively with the Promotions Coordinator and Campaign Marketing Manager to deliver the final store communications
- Manage the Visual Merchandising Communications Assistant: outlining clear objectives and assessing outcomes, overseeing delivery of their remit, reviewing performance, and ensuring training & development objectives are met.
- Conduct monthly store visits – taking learnings and next steps, feeding back to the wider Commercial team and actioning in future VM strategies
Requirements
- Is a confident leader with strong communication skills who can coach, train, and inspire teams of all levels to work towards visual excellence.
- Has High standards with an eye for detail and a determination to get the job done and done well
- Advanced experience in Adobe Photoshop, InDesign and Microsoft Publisher
- Competent in Microsoft Office tools including Excel, Teams and Outlook
- Previous experience of introducing AI tools for VM preferable
Benefits
- Competitive salary and benefits package
- Hybrid working, 3 days in London based office & 2 working from home
- Holiday allowance
- 50% staff discount & 25% for family and friends
- Pension scheme