Lead Marketing Campaign Management

Role Overview

• Lead and implement direct response marketing campaigns focusing on creative strategy, development and production of direct mail marketing
• Contributes to the operational execution of lead generation direct mail and email marketing
• Responsible for overseeing the campaign creative development and strategy, process and productions
• Ensures campaigns operate at peak efficiency, staying on schedule and budget
• Manages and coordinates resources, scheduling, building and managing budgets
• Facilitates collaboration across internal teams
• Manages outside vendors including advertising agencies and production facilities
• Maintains a high quality and compliance standard of product and delivery
• Develops and executes creative test strategies based on industry trends and internal data

Requirements

• Bachelor's degree in Marketing, Communications or Business
• Ability to engage, educate, influence and guide others at all levels on the power of marketing as a business discipline
• 4+ years of project leadership experience
• Progressive levels of responsibility within a fast paced marketing environment

Benefits

• medical, dental and vision benefits
• 401(k) retirement savings plan
• time off (including paid time off, company and personal holidays, paid parental and caregiver leave)
• short-term and long-term disability
• life insurance
• many other opportunities