Analyst Relations, Product Marketing Manager

Role Overview

• Build and manage structured relationships with leading analyst firms, Gartner, IDC, Forrester, and boutique firms covering sustainability, supply chain, and enterprise compliance
• Support the full AR calendar: briefing schedules, inquiry calls, RFI responses, and executive preparation, nothing falls through the cracks
• Prepare and lead analyst briefings end-to-end: research the analyst's coverage area, craft the narrative, coordinate internal subject matter experts, and follow up with precision
• Monitor analyst output, reports, Magic Quadrant updates, Hype Cycles, competitive mentions, and translate findings into actionable intelligence for Product, GTM, and Leadership
• Identify and pursue inclusion opportunities in analyst research, market guides, and vendor evaluations that matter to our buyers
• Act as the internal voice of analyst sentiment: brief stakeholders on how the market perceives osapiens and where perception gaps need to close
• Feed AR insights directly into product positioning, messaging frameworks, and competitive strategy
• Drive messaging and positioning for key osapiens HUB solutions, written for specific buyer personas, grounded in regulatory context, and differentiated against alternatives
• Build and maintain the core asset library: solution briefs, one-pagers, pitch narratives, battle cards, objection-handling guides, and sales enablement decks
• Drive go-to-market for new solution launches, from internal enablement to external rollout, ensuring Sales, SDRs, and partners speak consistently and confidently
• Partner with Content and Demand Generation to ensure campaigns are built on strong product and market understanding, not just creative instinct
• Track the competitive landscape continuously, new entrants, repositioning moves, analyst-backed narratives, and keep internal stakeholders informed

Requirements

• 2–6 years of experience in product marketing, analyst relations, market intelligence, or a closely adjacent B2B SaaS role
• Outstanding written communication in German and English, you write with precision, structure, and a natural ability to make complex topics accessible
• Strong verbal communication in German and English, confident presenting to analysts, executives, or cross-functional teams
• Ability to synthesize complex information (regulatory landscape, product capabilities, competitive dynamics) into sharp, buyer-relevant narratives
• Organized and structured; able to manage multiple workstreams without dropping detail
• Proficient in AI tools (Claude, ChatGPT) as day-to-day productivity amplifiers

Benefits

• Be part of a fast-growing scale-up tackling complex sustainability challenges
• High ownership, high impact, and real room to improve how things work
• Collaborative, international team with strong growth ambition
• Room for creativity through collaborative teamwork and an open communication culture
• Flexibility and team bonding with our hybrid work options
• Sustainable mobility options, promoting eco-friendly commuting solutions
• Fun team events and outings with our global teams
• An inspiring working environment in our located offices.