Own Doodle's Product Led Growth strategy and lead initiatives to improve activation, conversion, monetization, retention, and expansion.
Own and maintain the Growth roadmap balancing short term revenue opportunities with long term product investments.
Translate business objectives, customer insights, analytics, and experimentation into measurable initiatives and outcomes.
Act as the primary decision maker for Growth prioritization across Product, Engineering, Design, Data, Marketing, and Revenue.
Build and lead a high velocity experimentation program across the business.
Drive Revenue Growth through self serve ARR.
Improve onboarding, activation journeys, and product adoption across the customer lifecycle.

8+ years of experience leading Product Led Growth, Growth Product Management, or Growth functions within SaaS businesses.
Proven experience owning Growth strategy and product roadmap prioritization.
Track record of delivering measurable business growth through product innovation and experimentation.
Strong understanding of experimentation methodologies, statistical significance, causal inference, and growth analytics.
Experience building structured experimentation programs that deliver measurable outcomes.
Ability to identify root causes behind business performance changes and translate findings into action.
Deep understanding of activation, onboarding, lifecycle automation, monetization, subscription businesses, and customer retention.
Experience influencing pricing, packaging, and monetization strategies.
Strong understanding of Product Qualified Lead strategies and Product Led Sales motions.
Experience partnering with Product, Engineering, Design, Data, Marketing, Revenue, and Customer Success teams.
Strong stakeholder management and communication skills.
Hands on leader who enjoys operating across strategy and execution.

Head of Product – Growth

Key skills