Own day-to-day go-to-market messaging across products, launches, and campaigns, ensuring everything feels cohesive, modern, and outcome-oriented.
Translate product innovation and customer use cases into compelling narratives across email, social, website, landing pages, and sales collateral.
Drive end-to-end launch and campaign execution across multiple channels, moving quickly from idea to market.
Partner cross-functionally with Product, Sales, Design, leadership, and external agencies to bring campaigns to life.
Develop clear positioning and messaging frameworks across Goodstack’s enterprise and nonprofit solutions.
Create and evolve sales enablement materials, customer proof points, and use-case narratives.
Shape Goodstack’s nonprofit ecosystem positioning and community storytelling alongside the Product and Engineering teams.
Leverage AI tools and workflows to increase speed, scale, quality, and campaign execution efficiency across the marketing function.
Requirements
5-8 years in product marketing, go-to-market, content marketing, or strategic marketing roles, ideally in B2B SaaS, impact tech, or AI-native companies.
Experience launching products or integrated campaigns at high velocity.
Exceptional storytelling and messaging instincts; you can simplify complex products into clear, compelling customer value.
A bias for execution: you own projects end-to-end, move fast across multiple workstreams, and sweat the details without losing sight of the bigger picture.
Experience building and running integrated campaigns across email, social, web, and sales channels.
Strong commercial instincts and the ability to think across both enterprise GTM and community/ecosystem narratives.
Deep fluency in AI tools and an AI-native way of working. You think in systems, move fast, and use AI as a force multiplier, not a nice-to-have.
Benefits
Salary reviews and share options becoming an integral part of our growth and share in the company's success