Conceptualize, produce and manage copy for various assortments and tasks across our digital sales channels — with a special focus on beauty and nutrition topics.
Create both promotional content such as product descriptions, homepage copy, newsletters and landing pages, as well as editorial content for various advisory topics.
Continuously ensure and optimize the quality of text content in line with strategic company objectives and the German Text Style Guide (target audiences, mobile-first, storytelling, SEO, personalization, etc.).
Contribute to the further development of the Style Guide and to innovative copy solutions, especially for beauty content.
Requirements
Completed degree or equivalent training/continuing education as a German-language copywriter, ideally in communications or the humanities.
At least 5 years of professional experience as a copywriter, preferably in retail, an advertising agency or an editorial environment.
Beauty expertise and a passion for beauty, dietary supplements and wellbeing topics.
Creative team player with a strong sense of language and a target-group-oriented writing style.
Confident user of content management systems, MS Office and digital tools.
Experience in brand communication, digital media and SEO.
Good command of English.
Benefits
Flexible work & work–life balance: flexible hours, home office, 30 days of vacation, workation (up to 20 days working abroad) and paid volunteer days.
Wellbeing & health: QVC bike leasing, subsidized Urban Sports Club membership, 24/7 private accident insurance and a comprehensive health offering.
Attractive discounts: 20% employee discount on the QVC range, numerous corporate benefits and partner discounts, plus cafeteria subsidy and free parking.
International, appreciative working environment: dynamic, international company culture with first-name basis and team spirit.