Senior Copywriter

Role Overview

• Create Work That Gets Talked About
• Concept and write social-first, culture-tuned ideas that can live everywhere: TikTok, Reels, Shorts, YouTube, OOH, digital, broadcast, experiential, .com.
• Build platform-native concepts born on the channel—not resized for it.
• Turn briefs, insights, and data into sharp creative platforms that drive both buzz and business.
• Ground ideas in real cultural insight.
• Know who's setting the pace, who the audience is, and why it matters to them—not just what they look like.
• Write intelligent prompts across LLMs, generative image, and video models—not just to produce output, but to direct, refine, and push toward a creative vision.
• Help push AI workflows forward across the department—better prompts, smarter processes, higher craft.
• Jump on briefs, trends, and cultural moments with ideas that feel right now, not six weeks ago.
• Handle multiple projects at once without dropping the craft.
• Sit in the middle of no-silo collaboration: Creative Directors, Copywriters, Art Directors, Social Creators, Experience Designer, Visual Designers, Video, Account, Media, Data/Performance, Web.
• Give junior creatives direction and feedback that makes the work better—not just different.
• Sell ideas internally and to clients with tight storytelling.
• Shape the brief alongside strategy—don't just respond to it.
• Write everything: campaign platforms, manifestos, scripts, social copy, UX copy, content series.
• Be hands-on through production and post—from casting and shoot days to edits and final polish.
• Raise your hand for pitches and new business.
• Bring ideas that win rooms.

Requirements

• 5+ years of agency experience as a Copywriter / Senior Copywriter on integrated campaigns.
• A portfolio that proves you think in platforms, not one-offs—with big-brand experience to back it.
• Social & creator fluency: Deep comfort with TikTok, Instagram, YouTube, X, and emerging platforms.
• AI-native workflow: Regular, opinionated use of AI in your process.
• Prompt craft: You write prompts the way you write headlines—with intention and specificity.
• Fluent across LLMs (ChatGPT, Claude, Gemini), generative image models (Midjourney, Firefly, DALL-E), and emerging video gen tools.
• Conceptual horsepower: Insight ? platform ? execution.
• Cultural fluency: You understand how culture moves—across communities, subcultures, and lived experiences.
• Production savvy: You know what it takes to make great work across video, social, OOH, and digital.
• Leadership & collaboration: Experience guiding junior creatives and partnering across disciplines.
• Presentation chops: Comfortable in the room or on Zoom, selling bold ideas and handling feedback with zero ego.

Benefits

• Health insurance
• Dental insurance
• Vision insurance
• 401k plan
• Life insurance
• Commuter and transit benefits
• Employee wellness benefit
• Unlimited PTO
• Half day summer Fridays
• All holiday time off