User Acquisition Manager, Google Ads
United States
Contract
3 hours ago
No Visa Sponsorship
Key skills
AIAnalytics
About this role
Role Overview
- Own Google Ads channel end-to-end
- Launch and scale campaigns across: Search GDN Demand Gen Performance Max UAC
- Work hands-on inside accounts and campaign structure
- Increase spend and scale volumes with ROI focus
- Design testing and scaling frameworks
- Build campaign architecture and channel structure
- Develop automation and rule-based optimization approaches
- Work with analytics and product teams on funnel performance
- Identify growth levers across keywords, creatives, audiences, and funnels
- Maintain process and testing documentation KPI, 3 and 6 months
- Take hands-on ownership of Google Ads campaigns
- Launch and structure campaigns across key formats
- Establish testing and scaling framework
- Identify first scalable growth opportunities
- Increase controlled spend with efficiency targets
- Propose first automation and system improvements
Requirements
- 3+ years in User Acquisition / Performance Marketing
- Strong hands-on experience with Google Ads
- Practical experience with: Search GDN Demand Gen / Discovery Performance Max
- Experience scaling paid acquisition budgets
- Experience with subscription or B2C digital products
- Strong analytical and experimentation mindset
- Understanding of funnels (web2web, web2app, app
- any mix)
- Comfortable owning a channel independently
- Strong Excel / Google Sheets skills
- English B1+
Benefits
- Health: company-provided medical expense compensation.
- Balance: Flexible paid time off, you get 21 days of annual leave + 10 bank holidays.
- AI solutions: АІ subscription and other tools.
- Innovative Environment: We're all about trying new things and pushing the envelope in EdTech.
- Collaborative Culture: Work alongside passionate professionals who are as driven as you are.