Director – BigFuture Communications

Role Overview

• Lead and own messaging and communications strategy for BigFuture and HMA, defining clear, compelling narratives that translate complex products, services, and research into useful and accessible stories for students, families, and higher education partners
• Serve as an expert on key audiences—including students, families, and higher education partners—using insight to shape messaging, positioning, and communications strategy
• Drive integrated communications initiatives from strategy through execution, including goal setting, message development, sequencing, and measurement—partnering with Reach, Marketing, and other teams to activate across channels
• Develop and operationalize messaging frameworks, tools, and standards that ensure consistency, clarity, and adoption across external communications
• Lead cross-functional alignment across Engagement and Reach, Product, and Media Relations to ensure coordinated, effective communications
• Own and oversee the development of high-quality communications materials—including talking points, FAQs, presentations, and digital content—that support priority initiatives and high-visibility moments
• Lead executive communications strategy for BigFuture and higher education, shaping leader visibility and preparing for high-impact engagements in partnership with Executive Communications and Media Relations, with messaging that is clear, consistent, and aligned to strategic priorities
• Proactively identify and advance opportunities to elevate the BigFuture story, including validating voices and real-world impact
• Serve as a strategic communications partner to BigFuture and HMA leadership, helping shape priorities, clarify messaging, and drive effective communications planning

Requirements

• Bachelor’s degree in communications, journalism, English, or a related field
• 5+ years of professional experience in communications, content strategy, marketing, or a related field, with a track record of increasing responsibility
• Experience in education, consumer-facing products, or mission-driven organizations preferred

Benefits

• Annual bonuses and opportunities for merit-based raises and promotions
• A mission-driven workplace where your impact matters
• A team that invests in your development and success