Manage and grow existing and new launch EDU agency client accounts – delivering outstanding client service, strong channel performance, and aligned execution on key initiatives.
Manage weekly partnership meetings, design & deliver QBR presentations that align with client strategic goals and performance objectives and distinctly reinforce Zeta’s core value proposition.
Serve as point person for all client and campaign requests, communicating regularly with client re: pacing, performance, progress on initiatives, campaign recommendations, creative compliance, and new opportunities to scale.
Liaise with channel management teams on in scope media channels to ensure aligned execution and drive performance initiatives
Develop deep understanding of Zeta’s broader product offerings, reporting analytics, competitive advantages, resources and processes to identify cross sell and upsell opportunities to benefit clients under management
Coordinate with client and internal contributing teams to develop and manage client roadmap outlining major milestones, testing and opportunities that proactively identify areas for program enhancements and incremental revenue.
Coordinate and manage campaign executions, including custom creative build-outs, set-up of assets, development of campaign timelines, data pulls based on client audience targeting and organization of campaign documentation
Conceptualize and manage project timelines, coordinating with internal teams to meet client goals
Share expertise and advise clients on new campaign strategies to generate continued results