Operational management and execution of our paid campaigns on Google Ads, Meta and TikTok — from the first impression to conversion
Continuous campaign optimization based on performance data (ROAS, CAC, CTR, CPC, etc.) — you optimize until the metrics are excellent
Building and managing our affiliate program
Testing new channels such as display and native advertising — you’re eager to experiment
Analyzing and reporting campaign performance using our attribution tool getKlar
Close collaboration with the Head of Performance & Growth — from daily sparring to joint channel strategy

1–3 years of hands-on experience in performance marketing, ideally in a D2C or e-commerce environment
Practical experience with Google Ads and Meta Business Manager; TikTok is a plus
Analytical mindset: you read data and translate insights into concrete actions
Strong execution skills — you prefer doing to planning
Fluent German (C1 or above); English is a plus
Desire to help shape channels and make a real impact in a growing company

A fast-growing, profitable company with a meaningful purpose: animal health
Bring your dog to work! Your dog is warmly welcome
Flexible remote work options for a balanced work-life arrangement
30 days of vacation per year. And the best part: you automatically have your birthday off!
30% employee discount on all BARFER'S products
Monthly BARFER'S card worth €50 for you to spend as you wish
12-month language course via Babbel after the probation period
Discounts on the Deutschlandticket and JobRad
Short distances and genuine team spirit: production, warehouse, office and central departments are on site. You'll be close to the product, close to the team, and get direct insight into what makes BARFER'S special.

Performance Marketing Manager

Key skills