Lead and evolve SoftExpert Academy initiatives;
Plan, organize and operationalize certification programs, learning tracks and engagement activities;
Manage timelines, deliverables and alignments with the teams involved in the operation;
Support the development and execution of community, relationship and ecosystem retention strategies;
Develop initiatives to increase enrollment, participation, recurrence and engagement of Academy audiences;
Work in partnership with global teams, product specialists, branding, growth, customer success and events;
Structure processes, workflows and operational governance for the Academy;
Monitor engagement, retention, participation and program performance indicators and metrics;
Support integrated campaigns and initiatives across education, communities and strategic events;
Ensure excellence in communication, participant experience and operational execution of initiatives;
Identify opportunities for continuous improvement, automation and scalability of processes.

Experience in Marketing, preferably in B2B technology companies, SaaS or environments focused on communities and relationship management;
Experience managing projects, campaigns and cross-functional initiatives;
Ability to handle multiple demands simultaneously with organization and autonomy;
Strong analytical skills and a metrics
and results-oriented mindset;
Excellent verbal and written communication skills;
Experience structuring processes and operations;
Ability to build relationships with different areas and stakeholders;
English at intermediate level or higher.

Differentials

Experience with educational programs, corporate academies or Customer Education initiatives;
Experience with communities, customer marketing or relationship programs;
Experience with engagement and ecosystem retention strategies;
Experience working in SaaS or B2B technology companies;
Knowledge of learning platforms (LMS), marketing automation or community management platforms.

Unimed Health Plan: No monthly fee for the employee and only 30% copayment;
Annual Profit Sharing (PLR): We recognize and value your contribution with a special annual PLR;
Meal or Food Voucher: Enjoy meals without payroll deductions, with a benefit of R$950.00;
Education Assistance: Scholarships for language courses, undergraduate, graduate or specialization programs, with monthly reimbursement of up to 70%;
TotalPass: Access to a network of gyms, psychologists and nutritionists across Brazil with an exclusive discount;
Dental Plan: Choose from three comprehensive plans to care for your smile across Brazil;
Referral Bonus: Refer a friend and receive bonuses in your Flash;
Free Online Courses: Improve your skills with 100% free courses developed by SoftExpert;
Internal and External Training: We invest in your growth with training programs;
Pharmacy Partnership;
Life Insurance.

Senior Marketing Analyst

Key skills