Organic Growth Manager – Digital Marketing, Social
Germany
Full Time
1 week ago
No Sponsorship
Key skills
AIAnalyticsLookerCommunicationRemote Work
About this role
Role Overview
As Organic Growth Manager
Digital Marketing & Social (m/f/d) you will build our digital growth channels from the ground up — from social media and content to SEO and data-driven experiments.
You develop and scale growth strategies across digital channels and understand how content, SEO, social media and user flows work together to generate sustainable growth.
You plan, coordinate and produce high-performing content and conversion-focused copy for digital touchpoints such as social media, the website or landing pages — from the initial idea and execution through to continuous optimization based on relevant KPIs.
You independently create and optimize video content for formats like Reels, TikTok and LinkedIn, and continuously test new content approaches, hooks, formats and platform trends to steadily increase reach and engagement.
You identify new growth opportunities, prioritize initiatives and drive tests and experiments independently.
You conduct keyword, competitor and audience analyses, derive relevant SEO, content and growth measures, and translate data and KPIs such as CTR, CVR or engagement into concrete recommendations for action.
You work closely with teams such as Product, Design, SEO and Performance Marketing, managing multiple marketing and growth projects in parallel.
With your hands-on mentality you ensure that topics are implemented quickly, pragmatically and with high quality.
Requirements
You have relevant experience in growth, digital or lifecycle marketing and have successfully built, tested and iterated content, SEO or social strategies.
You have a strong sense for target audiences, digital trends and high-performance communication, and you know how to create effective cross-channel content.
You are proficient with common marketing and growth tools such as Google Analytics 4, Looker Studio, Ahrefs, Semrush, CapCut, Canva and Meta Business Suite.
You think proactively about how we can use AI to make processes more efficient.
You actively look for opportunities where AI can advance our work — without needing to code yourself.
You enjoy working experimentally, learn quickly and are eager to implement new ideas pragmatically with high initiative.
You have an excellent command of language, communicate empathetically to users and ensure all copy is clear, engaging and persuasive (German C2 spoken and written, English at least B2).
Benefits
Urban Sports Club membership for your fitness
Family & Friends coupon for the Patronus watch
Up to 30 vacation days (starting with 26 days in the first year and 28 days in the second year)
Annual Learning & Development budget for individual learning and growth
Clearly structured career framework for your next career step
360-degree feedback sessions for continuous development
Exclusive corporate benefits
Discounts at restaurants near the office
Free choice of hardware (MacBook or Lenovo)
Modern office in vibrant Friedrichshain
Job ticket for a stress-free daily commute
2 days per week remote work ("home office")
Get moving: lease a bike at a discounted rate via Mein Dienstrad
Regular company and team events to strengthen our cohesion
Team spirit instead of an elbow mentality — we achieve more together
Develop a product that provides genuine social value
Quarterly company brunches for exchange and networking
One volunteering day per year when we do something good together