Identify, prioritize, and secure business opportunities among top spending advertisers and market leaders
Drive revenue for Snap by seeking out business challenges with various marketing functions with clients while leveraging external partners
Use consultative approach to offering strategic media solutions for all clients through the vertical playbook, establishing campaign goals, learning agenda, buy model, golden rules, etc.
Be recognized as the business owner for the partnership among clients’ senior management
Partner with internal and multiple client cross-functional teams on structuring and executing operational and strategic initiatives
Capable of clearly articulating the customer's situation and challenges within Snap, enabling the internal leadership team to understand the full context and providing detailed proposals to help the company make well-informed decisions
Responsible for educating clients on Snapchat products and best practices
Define the overall approach for specific territories and/or regions, develop work plans, and create compelling sales propositions utilizing internal and external data
Create, own, and execute the strategic approach for each account in the assigned book of business, with the intent to simultaneously unlock and elevate each relationship
Balance priorities for driving innovation, meeting learning agenda, and driving revenue for Snap
Ensure that our clients receive the highest level of sales and operational customer service
Develop and implement best practices for client interaction, sales, and services
Develop metrics to measure the growth and performance of accounts, provide reports as needed, and recommend performance enhancements
Create persuasive sales presentations using market trends and case studies
Own planning and development of all senior client meeting agendas, including having the right materials, participants, and key actions
Articulate and update clients on Snapchat products and developments; educate clients and agencies on best practices
Provide guidance and be a mentor for junior members of the team
Requirements
BA/BS degree or equivalent years of experience
8+ years of marketing, brand advertising, media sales, and/or online advertising experience
Expert knowledge of the ecosystem of the export Gaming and App business in China
Strong track record of engaging and partnering with C-Level executives
Deep knowledge of the self-serve platform, auction, and biddable form of digital advertising buying
Proven performance winning the support of key stakeholders
Strong existing relationships with top marketing decision makers for brands
Proven track record of reaching and exceeding sales goals
Ability to perform well in a highly dynamic, rapidly changing environment
Strong analytical skills with a “feel” for numbers
Ability to travel as needed
Benefits
paid parental leave
comprehensive medical coverage
emotional and mental health support programs
compensation packages that let you share in Snap’s long-term success