Support partner marketing plans by coordinating logistics, timelines, and follow-through across regional events, sponsorships, and joint campaigns.
Assist with booth and event coordination, including vendor communication, partner participation, materials, and on-site logistics.
Help manage channel SWAG coordination in partnership with the Brand and Creative teams, staying current on trends and partner preferences.
Track and reconcile regional partner marketing budgets using Airbase, supporting forecasting and basic ROI reporting.
Maintain and update channel-facing resources including the Highspot page, event calendars, MOPs forms, and Confluence documentation.
Build and maintain working relationships with partner stakeholders and CAMs, keeping communication timely and professional.
Collaborate with sales, business development, and marketing teams to support go-to-market activities.
Keep projects organized and documented in Asana, ensuring tasks and follow-ups don't fall through the cracks.
Track and report on program activity using Salesforce, Tableau, and marketing automation tools.

2 to 4+ years of B2B marketing experience, with some exposure to channel or partner marketing preferred.
Hands-on experience coordinating regional and/or industry events, including booth logistics, vendor management, and partner participation.
Experience working with or supporting channel partners, resellers, or distributors (CDW, SHI, Insight, etc.) is a plus.
Comfortable tracking budgets and contributing to basic reporting and reconciliation.
Familiarity with tools like Salesforce, Tableau, Asana, Airbase, Highspot, Confluence, Vizzabo, and MS 365.
Strong communicator with good external etiquette and the ability to manage relationships with partners and internal stakeholders professionally.
Demonstrated ability to juggle multiple priorities across concurrent stakeholders without close supervision.
Detail-oriented, organized, and consistent with follow-through.
Background in MSP, cybersecurity, IT, or B2B SaaS is a plus.

Comprehensive benefits package, which includes medical, dental, and vision insurance.
401(k) plan.
Unlimited PTO.

Channel Marketing Coordinator

Key skills