Founder Associate – Go-to-Market

Role Overview

• Understand and test Go-to-Market: You will work directly on our Go-to-Market activities and help us understand how we acquire new customers. You will move flexibly across topics such as lead generation, outreach, appointment setting and initial sales steps.
• Validate hypotheses: You will support the planning and execution of small tests and experiments (e.g., new channels, new messaging, new processes). The goal is not more activity but better insights into what works and what doesn’t.
• Align metrics with reality: You will analyze simple but core metrics: cost per lead, appointment rate, conversation quality, conversion. You will help evaluate effort versus benefit realistically and challenge assumptions.
• Observe and improve processes: You will review existing workflows (e.g., appointment setting, handovers, follow-ups) and propose ways to make them more efficient or effective.
• Work closely with the GTM team: You will work alongside the GTM team and coordinate with Sales, Marketing and Customer Success. Your observations and analyses will feed directly into decision-making.
• Learn how growth truly happens: You will gain an honest insight into the early growth stages of a company and learn how Go-to-Market decisions are made, adjusted or discarded.

Requirements

• Studies: Enrolled student in Business Administration, Entrepreneurship, Business Informatics or a related field.
• Experience: Internships or working-student roles in Go-to-Market, Sales or Marketing environments.
• Knowledge: You have an affinity for Artificial Intelligence—particularly autonomous AI systems—and an understanding of Product Management or related disciplines (e.g., R&D, innovation management).
• Mindset: You bring a true startup mindset—hands-on mentality, personal ownership and the ability to thrive in a dynamic, fast-growing and continuously evolving environment.

Tech Stack

• Go

Benefits

• Impact: You will directly support the validation of our Go-to-Market strategy and see how your work has measurable effects on customers, processes and your own learning.
• Location & work model: Remote work is possible. At the same time, we welcome presence at our Stuttgart locations (Mitte and Degerloch). Temporary work from other EU countries is possible by arrangement. Residency in Germany is required. We provide a flexible, secure and productive working environment aligned with our shared values.
• Working hours: We coordinate as a team where possible, while also supporting asynchronous work and autonomous decision-making. Your personal preferences are considered when arranging your working hours.
• Workations & team events: From multi-day workations to one-day events, we create opportunities for exchange, collaboration and shared enjoyment.
• Learning & growth opportunities: You will start in an operational role, gain hands-on experience in Go-to-Market and have long-term development paths available via tactical or strategic tracks.
• Extras: We offer additional benefits such as meal vouchers, mobility support and opportunities to participate in events or initiatives that support your role.
• Competitive compensation: Working-student contract with a market-based hourly wage.
• Modern setup: You will receive state-of-the-art hardware (laptop, phone, tablet, monitors, etc.), access to our software stack and the option to use your own tools.
• Inclusive culture: All backgrounds, identities and perspectives are welcome here.