Key skills
CGoRAnalyticsSaaSProduct Management
About this role
Role Overview
- Lead global commercialization strategy for remote monitoring and analytics, including positioning, messaging, and go-to-market models
- Design and refine innovative business models (e.g., SaaS, platform-based, outcomes-driven) to accelerate adoption and scale
- Own launch planning and execution for Vital Sync™, ensuring global readiness and commercial success across markets
- Define how solutions are packaged, priced, and deployed to meet diverse market needs
- Develop segmentation and targeting strategies, including persona-based marketing approaches for clinicians, administrators, and IT stakeholders
- Build repeatable commercialization playbooks that drive consistent execution and scalable growth
- Lead product training and field enablement to ensure teams can effectively sell and support solutions
- Develop and continuously evolve the global value proposition, tailored by segment, persona, and care setting
- Identify priority segments and unmet needs, translating insights into targeted demand generation strategies
Requirements
- Bachelor’s degree
- Minimum of 7 years of relevant marketing/product management experience OR advanced degree with 5 years of relevant experience
- Experience in digital health, healthcare technology, or medical devices marketing
- Strong experience in global downstream marketing and commercialization strategy
- Experience with remote monitoring, analytics, or SaaS/platform-based healthcare solutions
- Proven ability to develop and execute segmentation, targeting, and persona-based marketing strategies
- Experience exploring or launching new business models
- Demonstrated success translating complex data into clear, compelling market narratives
- Experience influencing cross-functional stakeholders in a global, matrixed organization
- MBA or advanced degree in business, life sciences, or healthcare
- For Baccalaureate degrees earned outside of the United States, a degree that satisfies the requirements of 8 C.F.R. § 214.2(h)(4)(iii)(A)
Benefits
- Health, Dental and vision insurance
- Health Savings Account
- Healthcare Flexible Spending Account
- Life insurance
- Long-term disability leave
- Dependent daycare spending account
- Tuition assistance/reimbursement
- Simple Steps (global well-being program)
- Incentive plans
- 401(k) plan plus employer contribution and match
- Short-term disability
- Paid time off
- Paid holidays
- Employee Stock Purchase Plan
- Employee Assistance Program
- Non-qualified Retirement Plan Supplement
- Capital Accumulation Plan