Key skills
CGoSalesforceCRMSales
About this role
Role Overview
- Develop and execute sales strategies to achieve revenue targets.
- Identify and pursue new business across display, video (CTV/OLV), and other digital ad formats.
- Build and maintain strong relationships with advertisers, agencies, and C-level decision-makers.
- Serve as a trusted advisor, understanding client needs and delivering tailored ad solutions.
- Collaborate with internal teams for seamless campaign execution and client satisfaction.
- Stay informed on industry trends and educate clients on the media network’s offerings.
- Partner with internal teams to align on go-to-market strategies.
- Mentor junior sales team members on consultative selling.
- Monitor sales performance metrics, providing data-driven insights for optimization.
- Maintain disciplined pipeline hygiene and forecasting accuracy using CRM systems such as Salesforce and Microsoft Dynamics.
- Balance multiple complex projects simultaneously while thriving in a fast-paced, ambiguous environment.
Requirements
- Bachelor’s degree in Business, Marketing, or related field; advanced degree preferred.
- 10+ years of experience in digital advertising sales or business development.
- Extensive experience selling various ad formats, including display, video (CTV/OLV), programmatic solutions, and emerging technologies.
- Proven ability to build strong relationships with advertisers, agencies, and senior stakeholders.
- Proven ability to strategically prospect, develop new business, and grow key accounts.
- Expertise in consultative sales approaches for large-scale accounts.
- Strong understanding of the digital advertising ecosystem, including buy-side and sell-side technologies.
- Proficiency in ad tech concepts (programmatic, RTB, ad fraud prevention) and key performance metrics (CTR, viewability, engagement, attribution).
- Experience using CRM and sales intelligence platforms (Salesforce, Microsoft Dynamics, etc.) to track activity, pipeline, and revenue performance.
- Extensive professional network contacts across media holding companies, agencies, brands direct, and C-level decision makers.
Benefits
- Health insurance
- Dental insurance
- Vision insurance
- Long term/short term disability insurance
- Employee assistance program
- Flexible spending account
- Life insurance
- Generous time off policies, including; 4-12 weeks fully paid parental leave based on tenure
- 13 paid holidays
- Additional flexible paid vacation and sick leave