Gather and translate business requirements into scalable technical solutions within Salesforce Marketing Cloud.
Maintains the SCIEX Salesforce Marketing Cloud environment.
Support integrations between Salesforce Marketing Cloud and other platforms, including contribution to data model development.
Develop and maintain APIs, emails, customer journeys, and related assets, ensuring smooth execution of campaigns.
Track campaign effectiveness through BI dashboards, ROI, KPI analysis, website usage and recommend improvements.
Monitor and optimize campaign metrics such as reach, engagement, segmentation, and data enrichment to improve effectiveness.

Minimum of 2 years of hands-on experience in Salesforce Marketing Cloud implementations
Certified Salesforce Developer or Administrator
Strong understanding and experience working with Salesforce data cloud
Experience designing and implementing cloud pages, customer journeys, marketing automation, and omni channel communication in Salesforce Marketing Cloud
Experience managing multiple stakeholders as part of email campaign build, design and execution.

Marketing Cloud Technical Lead

Key skills