Director of Integrated Marketing

Role Overview

• Lead and unify centralized marketing functions across brand, content, operations, and digital experience.
• Ensure alignment between brand strategy, campaign execution, and revenue objectives.
• Build scalable processes and operating rhythms that improve marketing efficiency and effectiveness.
• Partner closely with revenue marketing leaders to support business-line growth goals.
• Drive operational consistency and cross-functional collaboration across the marketing organization.
• Oversee brand consistency and messaging across all channels and touchpoints.
• Lead content strategy and production, including thought leadership, demand generation support, SEO content, and customer storytelling.
• Manage internal and external communications, public relations coordination, and executive communications support.
• Own the company’s web experience strategy, including user experience, content structure, SEO alignment, and conversion optimization partnership.
• Lead marketing operations functions including automation, campaign enablement, workflow management, and martech optimization.
• Lead and develop a multidisciplinary team across content, creative, marketing operations, project management, and digital experience.
• Develop and execute strategies aligned with organizational goals and measurable business outcomes.

Requirements

• 8+ years of progressive marketing leadership experience, preferably in high-growth, performance-driven, or private equity-backed environments.
• Experience leading cross-functional marketing teams spanning brand, content, digital, and operations.
• Strong operational mindset with demonstrated ability to build scalable marketing systems and processes.
• Deep understanding of brand strategy, digital marketing ecosystems, content strategy, SEO, marketing automation, and web experience management.
• Experience leveraging marketing technology, automation, and AI-enabled tools to improve operational effectiveness and scalability.
• Strong communicator capable of balancing strategic thinking with execution and cross-functional collaboration.
• Proven ability to lead through ambiguity and drive organizational alignment.
• Experience managing multiple priorities in fast-paced environments with high accountability.
• Strong analytical and problem-solving skills with the ability to interpret data and translate insights into action.

Benefits

• Work at Home Opportunity
• Full-time remote work
• Company culture prioritizing integrity, collaboration, and positivity