Support the development of scalable, automated reporting and analytics solutions
Collaborate with marketing, data engineering, and marketing teams to uphold data integrity
Develop user-friendly dashboards
Incorporate evolving Generative BI capabilities throughout the function
Enable real-time decision-making by providing insights that assist in campaign optimisation, customer engagement, and planning

Proven experience in reporting and BI
An eye for design without falling into the trap of style over substance
An understanding of digital marketing metrics, campaign tracking, and performance reporting
Organised person, able to manage multiple workloads and stakeholders
Proficiency in BI and data visualisation tools such as Power BI, Tableau, Looker, or Google Data Studio
Experience with data querying and transformation using SQL, BigQuery, Snowflake, or similar platforms
Strong attention to detail and a passion for data accuracy, automation, and storytelling
Excellent communication skills with the ability to present insights to both technical and non-technical audiences
A proactive, collaborative approach with a focus on continuous improvement and innovation.

Senior Marketing Intelligence Analyst

Key skills