Director, Technology Strategy

Role Overview

• Provide expertise, vendor knowledge, and industry best practices across digital technology components including: Identity Resolution, Data Management and Architecture, Analytics/ Measurement & Reporting, Artificial Intelligence and Modeling, Audience Management, Testing and Optimization, Content Management and Delivery, Channel Personalization, Demand Generation, and AdTech
• Connect technology capability goals to our needs and build compelling stories to explain value
• Build relationships and manage client expectations by facilitating and driving client meetings and discussions
• Lead daily delivery efforts partnering with the engagement team members to complete materials in PowerPoint, excel (can maintain spreadsheets), and Lucidchart
• Lead discovery meetings with clients, new partners, vendors or subject matter experts taking notes, gathering documentation and identifying follow-ups
• Bring an industry-leading perspective / POV about an important area of the customer experience technology stack and create expertise
• Provide opinions and recommendations in all manner of marketing-related technology use cases
• Lead consulting engagements by building the storytelling and developing recommendations for how to best use information and technology to guide programs across all channels and media
• Manage consulting analysts to guide work product development, coach storytelling skills, and educate on technology capabilities
• Leverage existing frameworks and gather important assets and materials
• Oversee internal projects to improve the offerings and capabilities of the team including bringing new consulting engagements to leadership for consideration
• Develop materials to illustrate and educate teams on how CX technology components work together to support evolved customer experiences
• Support business development opportunities across variety of industries as a technology strategy subject matter expert (SME) or finding opportunities within existing clients

Requirements

• 10+ years of experience consulting within technology or marketing OR 10+ years of experience working in a digital agency operating marketing technology in a specific field
• Senior knowledge of Customer Relationship Marketing (CRM) technical concepts, customer experience technology, including loyalty, service, commerce, content, analytics and cloud technologies
• Expert knowledge in a focused capability or capabilities around relational databases, customer data integration, analytic modeling, campaign management, content management, commerce, loyalty, messaging, service and business intelligence systems will be evaluated
• Experience managing people and leading a diverse team
• Expert proficiency in excel (can maintain spreadsheets), PowerPoint, Lucidchart, Miro and Vizio
• Bachelor's degree from an accredited college/university
• Ability to travel for clients up to 25%

Tech Stack

• Cloud

Benefits

• Medical, vision, and dental insurance
• Life insurance
• Short-term and long-term disability insurance
• 401k
• Flexible paid time off
• At least 15 paid holidays per year
• Paid sick and safe leave
• Paid parental leave