Head of Marketing Communications

Role Overview

• Define and execute the corporate brand marketing strategy to increase awareness, preference, and credibility globally.
• Lead integrated, multi‑channel brand campaigns across paid, earned, and owned media.
• Strengthen TD SYNNEX’s external presence through industry engagement, partnerships, and sponsorships.
• Track and optimize brand health metrics, including awareness, perception, and share of voice.
• Own the global content strategy supporting brand and demand objectives.
• Scale high‑impact content programs including thought leadership, customer stories, and executive narratives.
• Oversee corporate web, blog, and social storytelling to ensure clarity, consistency, and engagement.
• Use performance insights to continuously optimize content reach and impact.
• Lead paid media strategy to amplify corporate campaigns across digital, social, and targeted B2B channels.
• Optimize media investment to maximize ROI and brand reach.
• Partner with regional teams to guide local activation and execution.
• Enable Regional CMOs with campaign frameworks, toolkits, and “campaign‑in‑a‑box” programs.
• Establish governance models that balance global brand consistency with regional flexibility.
• Partner across global digital platforms to ensure seamless execution within the DXP/CMS ecosystem.
• Lead and develop a high‑performing global team and agency partners.
• Influence across a complex, matrixed organization without direct authority.
• Serve as a trusted advisor to senior stakeholders and cross‑functional leaders.

Requirements

• 10–15+ years of progressive leadership in global brand marketing, marketing communications, or corporate marketing.
• Proven success building brand awareness in B2B, technology, or complex channel‑driven environments.
• Demonstrated experience leading integrated campaigns and paid media strategies.
• Strong track record scaling content programs with measurable business impact.
• Experience leading lean teams and managing external agencies in matrixed organizations.

Benefits

• Elective Benefits
• Grow Your Career
• Elevate Your Personal Well-Being
• Diversity, Equity & Inclusion
• Connect with Your Community