Key skills
SQLBIBusiness IntelligencePower BI
About this role
Role Overview
- Manage the schedule of data extractions and the dispatch of communications requested by the area;
- Analyze and develop customer base profiling studies to better understand customers, their profiles, and purchasing behavior, identifying new opportunities for audience segmentation;
- Identify and recommend the most appropriate target audiences for campaigns aimed at improving results through differentiated approaches, including recommended products and offers;
- Create mailings and bots for relationship, monetization, collections, and other actions;
- Measure and analyze the responses and returns from company campaigns and offers;
- Extract customer base data using tools for data extraction and for structuring contact cadences and dialing rules;
- Validate customer base information to ensure data accuracy and integrity;
- Apply statistical and strategic models to audience segmentation;
- Ensure, with monitoring, the implementation of strategic applications and their use in dialers, virtual bots, and digital channels;
- Prepare reports with insights and analyses of results and products;
- Detect data inconsistencies and notify the responsible teams;
- Validate and certify the customer database;
- Prepare presentations of analyses, studies, and reports;
- Support the production chain and verify actions before they are executed;
- Perform other related duties.
Requirements
- Bachelor's degree in Computer Science, Engineering, Information Systems, or related fields.
- Advanced knowledge of Excel;
- Advanced knowledge of Power BI;
- Advanced proficiency in SQL;
- Advanced knowledge of Business Intelligence preferred;
- Advanced knowledge of contact center operations and the telecommunications and collections sectors preferred.
Tech Stack
- SQL
Benefits
- Childcare allowance for children up to 5 years old;
- Allowance for children with special needs (no age limit);
- Health and dental insurance;
- Life insurance;
- Transportation voucher/commuting allowance;
- Meal and/or food allowance;
- PPR (Profit-Sharing/Performance Bonus Program);
- Wellhub (wellness platform);
- Partnerships with various companies (educational institutions, language schools, and others)