Provide hands-on analytic support to the Belk analytics team and proactively manage all analytic projects with weekly update on timeline, status, and resource allocation.
Spearhead analytics delivery for new value propositions, customer acquisitions, lifecycle marketing and customer experience initiatives
Lead strategic/complex analytics projects from beginning to end, including ideation, data mining, strategy formulation, and presentation of results and recommendations
Design, develop, implement and monitor analytic solutions catering to business priorities and propose new analytic solutions to optimize business value and customer experience
Create test and learn culture through ongoing assessment of marketing programs/campaigns
Partner with Digital and Journey Analytics teams to develop and implement analytic solutions to improve customer experience across different channels
Drive internal initiatives, perform other duties and/or special projects, as assigned
Requirements
Bachelors or MS degree in Statistics, Economics, Mathematics, or another quantitative field with 4 years of hands-on Analytics experience (Distance learning not valid) or in lieu of a degree with 6+ years of hands-on Analytics experience
Minimum 4 years of experience in building analytical solutions to drive strategy with positive outcomes and measuring impact.
Minimum 4 years of hands-on SQL and SAS programming experience with an ability to leverage advanced algorithms and be efficient in handling complex/large data sets.
Good working knowledge of statistical tests, distributions, regression, maximum likelihood estimators, etc.
Advanced proficiency in MS-Excel and MS-PowerPoint with superior data analyses and story boarding skills.
Ability to explore and adopt latest tools and techniques in the industry and leverage them for business growth.
Ability to work in matrix organization, make and enable data driven decisions
Demonstrated ability to manage complexity/ambiguity and multiple initiatives