Own day-to-day client relationships, acting as a trusted advisor for the category of accounts in partnership with the sales lead/sales manager
Work closely with internal teams (sales, analytics, product, ad ops) to deliver seamless execution and drive client satisfaction
Manage end-to-end campaign lifecycle, from planning, campaign set-up, execution, post-campaign reporting and client touchpoints in between
Achieve upselling and cross-selling targets and work with the sales team to foster and grow existing vendor partnerships
Monitor campaign performance, proactively identify opportunities for improvement and provide actionable insights to maximize ROI
Collaborate with clients on campaign strategy aligned to their goals, using first-party retail data and audience segmentation
Deliver regular campaign performance reviews and business updates to clients, highlighting successes, learnings and growth opportunities
Identify upsell/cross-sell opportunities and support renewal discussions in collaboration with the category sales lead
Utilize internal tools and ad tech platforms (DSPs, SSPs, etc.) to manage campaigns and measure results
Provide client and market feedback to help inform product development and innovation within the retail media network
Maintain an expertise in media ad products available across Kohl’s Media Network
Identify any business churn risks as early as possible and devise action plans to minimize risk

2–5 years of experience in account management, client success management, digital advertising, or performance marketing, ideally within a retail media, eCommerce or online media environment
Strong ability to interpret data and create supportive narratives
Proven ability to build strong internal relationships with sales, merchant teams, and operations functions
Bachelor’s degree in Marketing, Advertising, Business or related field

Account Manager

Key skills