Manager, Event Strategy

Role Overview

• Lead all facets of full-scale event execution (1,200-2,000 attendees), including convention/expo planning, complex contract negotiation, and overall logistics leadership.
• Demonstrate proven leadership and mentoring skills to guide the team, set the strategic direction, and manage all stakeholders.
• Leverage a deep well of creativity balanced with a solid ability to evaluate risk versus impact before deploying innovative ideas.
• Develop the creative vision, environmental design, and overall theme for the annual multi-day thought leadership/user conference, ensuring the design creates a comprehensive and engaging brand journey that fulfills all stakeholder objectives and success metrics.
• Define key messages, strategic objectives, and measurable success metrics to serve as guiding principles for all event activities.
• Oversee the comprehensive logistical planning and flawless execution of the approximate 2,000-attendee, multi-faceted conference.
• Prepare, recommend, and manage event budgets, marketing plans, and operational objectives, ensuring execution remains within approved financial and strategic guidelines.
• Strategically manage events as integrated marketing campaigns, not isolated activities, by collaborating with the event marketing manager to set communication, design, messaging, and engagement plans.
• Monitor promotional schedules and registration goals, partnering with the marketing team to drive effective and timely promotion of key event elements.
• Establish formal measurement practices and success metrics; ensure seamless lead flow management and accurate post-event reporting.
• Coach and guide Trimble colleagues to consistently uphold and reflect company service standards and procedures during event execution.
• Drive and manage cross-sector collaboration to promote a business culture of sharing and leveraging event best practices.

Requirements

• Minimum 12 years of demonstrable experience managing complex, primarily in-person events.
• Proven ability to lead events end-to-end, managing a distributed team of internal staff and external vendors.
• Expertise in independent budget creation, management, and comprehensive contract negotiation.
• Exceptional project management skills, ensuring on-time delivery and reliable execution of all project phases.
• Willingness and ability to travel to investigate event venues and manage in-person events.
• Bachelor's Degree
• Proficiency in Google Workspace (Sheets, Slides, Drive, Docs)
• Familiarity with project management tools, specifically Monday.com
• Experience leveraging AI tools to enhance efficiency and refine event deliverables.

Benefits

• Medical
• Dental
• Vision
• Life
• Disability
• Time off plans
• Retirement plans
• Paid Parental Leave
• Employee Stock Purchase Plan