Key skills
AnalyticsProduct ManagementRemote Work
About this role
Role Overview
- Responsible for messaging, positioning, and materials to support consumer and B2B audiences.
- Use data and insights to provide strategic recommendations to optimize program performance.
- Develop and execute data-driven, omnichannel marketing strategies connecting digital and retail experiences.
Requirements
- Bachelor’s degree in marketing, Product Management, Business Administration or another related field.
- A minimum of 8 years’ relevant experience in marketing with strong focus in digital marketing, ecommerce, consumer marketing, B2B marketing, marketing research, and analytics.
- A minimum of 5 years of consumer marketing experience, including product positioning, promotions, and multi-channel campaigns.
- Direct experience with developing, executing and measuring successful B2C and B2B marketing strategies in the Retail-OEM industry.
Benefits
- Health insurance
- 401(k)
- Flexible work hours
- Paid time off
- Remote work options